FUNERAL HOMES WEBSITES-LEADING FEATURES
What we can tell you is post COVID-19 pandemic; if your funeral home do not have the correct online functions on your website your business has experienced a sharp decline of profit to your bottom-line. Let us explain how or why we know that to be true? If your funeral home did not have the capability to give an online "LIVE VIDEO" feed funeral service you experienced a decline in the purchases of your more expensive service packages and coffins. If clients do not feel the need to give a funeral service; most will choose to purchase your cardboard coffins instead of the more expensive ones. Let's not bring up the flowers, vase, and the funds your business makes per service having your employees work the service. COVID-19 type situations will continue to cripple your business and profit line until you choose to see the value of bringing your company into the 21st century. We just have one question for you as the owner of a funeral business. Can your company handle another COVID-19 type outbreak? If not, we have the answers you've been looking for and at an affordable price.
Standard American Web™ websites boast some of the most advanced features in the funeral profession, and we’re constantly evolving to better serve funeral directors and funeral home owners. Our development team rolls out new features every week based on your feedback.
A quality website is clean, well-organized, easy to navigate, clear/concise, modern (in terms of style and layout), functional, branded, and motivates the visitor to do business with you. Looking good is important because your website is often your first impression you give potential customers. If they found you through a search or through a link a friend gave them, your website will be your first point of contact with them. Information such as hours of operation, location, and contact info should be extremely easy to find. If you have social media profiles, buttons linked to these profiles should be present. People want a quick solution to their problem or a quick answer to their question. Your website can make it easy for them. They also want to look at something that is visually appealing but without the correct functions or features on your website you could still chance to lose a potential value client.
So, Here are a few of our higly recommended features/functions for a funeral home website.
Nine out of 10 memorial services today “have loved ones who are unable to attend," according to the TribuCast. This probably comes as no surprise given today’s mobile society. More people are moving away from the places where they grew up, leaving loved ones behind. In addition to distance limitations, some would-be attendees are home-bound due to health reasons. These are some of the same motivations that prompted churches to start live-streaming their services years ago.
Live-streaming a funeral allows anyone with access to watch a memorial service in real time. It also preserves the recording for those who were there in person to watch later. Predictably, people have mixed opinions on how webcast funerals affect the grieving process. In 2014, one expert told The Atlantic that webcasting makes death “more visible by bringing it quite literally into our homes.”
Give your families a way to create permanent virtual tributes to their loved ones who have passed. Tribute Walls integrate with social media and your funeral home website to let families and friends do all kinds of things, such as:
- * Share Photos and messages
- * Light a candle or leave a symbol
- * Share memories to social media
- * Purchase flowers and gifts for the family
Consistency in website design matter a lot. Give your attention to match design elements throughout each of the pages. It can be understood that your fonts, sizes, headings, sub-headings, and button styles must be the same throughout the website. Plan everything in advance. Finalize the fonts and the right colors for your texts, buttons, etc, and stick to them throughout the development. CSS (Cascading Style Sheets) would come in handy to keep the complete information about design styles and elements.
More customers use their smartphones and digital devices to browser your website than ever before. Give them immediate, on-the-go access to your website with a mobile first design. It looks great no matter what type of device they visit your website on.
Families can easily pay for products and services directly on your website through Tribute Pay, which is included with every Standard American Web™ powered website. Simply do the one-time setup to use Tribute Pay and you’ll begin making payments easy for your families while staying organized. With Tribute Pay, your website can accept Visa, MasterCard, Discover, and American Express.
A perfect color combination attracts users while a poor combination can lead to distraction. This necessitates you to pick a perfect color palette for your website which can create a pleasing atmosphere, thus leaving a good impact on visitors. Enhance users’ experience by selecting a complementary color palette to give a balanced-look to your website design. Remember to use white spaces as they avoid your website from visual clutter and mess. Also, avoid using too many colors. 3 or 4 tones for the whole website are ample to give an appealing and clear design. The same is the case with images. Don’t use multiple vibrant images.
Families want to give their loved one the sendoff they deserve, but it’s not always financially possible at the time. Tribute Loans, powered by Tribute Pay, lets families finance funeral expenses over the course of up to 60 months with interest rates as low as 4.99% APR. We work with lenders across the country to provide your families with the best rates possible. Best of all, your funeral home gets paid in full up front.
With our innovative Text Directions feature, families can have directions to their loved one’s service location sent directly to their phones. Simply set up service details on your obituary pages like normal — this handy feature is included automatically, so you don’t have to lift a finger.
Use the our Web Manager iOS and Android apps to manage your funeral home website on-the-go. View Tribute Store orders, authorize incoming Tribute Wall photos and comments, view upcoming services, respond to form submissions and more!
All of our websites are mobile-friendly, and our use of HTML5 video means your visitors won’t need to install Flash or other extra plugins to view your video content.
Qualified web designers should understand the code better than graphic designers and understand design better than programmers. Web designers work with developers closely, the teamwork makes perfect results. So it's necessary to make sure when deciding to purchase a website that you choose a team that works well together. Here are some helpful links to assist you in your journey.